Spend, creative and outcomes, finally on one ledger.
Performance lives in ad managers. Creative lives in drives. Outcomes live in your warehouse. MLabs joins them into a single, consistent picture in USD, then turns that picture into a ranked list of decisions, each one tied to a real number.
A deterministic model, not a black-box chatbot.
Most AI marketing tools wrap a general-purpose chat model and hand back a slightly different answer every time you ask. MLabs does not. Our scoring runs on a deterministic model: the same inputs produce the same output on every run, so a score you act on today is the same score an auditor sees next quarter.
Reproducible
Identical inputs return identical scores. No drift, no temperature, no dice roll between runs.
Auditable
Every score traces back to the signals behind it, so a result can be defended line by line.
Stable over time
Scores stay comparable across weeks, campaigns and accounts, so a trend actually means something.
We publish the shape of the method and the full breadth of what it measures. The exact model, the per-dimension weights and the prompts stay proprietary, the way any serious measurement system protects its core.
Five systems, one model.
Each capability is a deep system in its own right. They share the same deterministic core, so a creative score, a channel lift and a benchmark all speak the same language.
Features
The full feature set: attribution, multi-channel intelligence, the AI marketing audit and campaign filtering.
Creative Scoring Model
Score every image and video to predict your next winning creative before you spend a dollar.
Channel Synergy
Measure cross-channel lift, halo and cannibalization, so you fund the pairs that compound.
Get in touch
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