AI Growth OS for D2C

Growth for D2C startups.

D2C lives and dies on contribution margin. We run brand, performance, creative and retention as one system, so you scale revenue without watching acquisition cost outrun the unit economics.

What we run for D2C

Scale revenue, keep the margin.

In D2C the creative is the targeting and retention is the profit. We run the whole loop against contribution margin, not vanity ROAS.

Profitable acquisition

Paid scaled against contribution margin and blended acquisition cost, so growth does not quietly lose money.

Creative at volume

A steady stream of scored video and static, because in D2C the creative is the real targeting.

Retention and LTV

Lifecycle, email and message flows that lift repeat rate, so each acquired customer is worth more.

Across channels

Meta, Google, marketplaces and your own store on one set of numbers, so you fund what compounds.

Who it is for

Built for every D2C category.

If you sell direct and unit economics decide whether you can scale, this fits.

Beauty and personal careFood and beverageApparel and fashionHome and lifestyleSupplementsJewelry and accessoriesElectronicsSubscription brands
Shopify growth programme

Shopify Max: your whole store, run by one team.

A managed programme for D2C brands. Store build and maintenance, catalogue and AI product imagery, SEO and answer engine work, monthly articles, social and video, and Meta and Google advertising. New stores go live in 24 hours.

See what is included →

Case study

A D2C store, built and launched.

How a contemporary womenswear brand went from raw product photos to a live Shopify storefront with AI-assisted imagery and WhatsApp built in.

Shopify and AI automationAI-Enabled Shopify Store Setup for a D2C Fashion BrandShopify setup, catalogue structure, an AI-assisted product image workflow and WhatsApp integration, delivered as one launch.Read the case study →

D2C growth FAQ

Questions founders ask.

Do you optimize to ROAS or to profit?
To contribution margin and blended acquisition cost. ROAS alone can flatter a campaign that is quietly unprofitable, so we scale against the number that actually pays the bills.
Can you produce enough creative to scale?
Yes. A large editor network plus scoring keeps a steady stream of fresh video and static moving, because in D2C creative volume is what unlocks scale.
Do you handle retention too?
Yes. Lifecycle and message flows are run to lift repeat rate, so each acquired customer is worth more and acquisition has more room.

Schedule a call

Scale without losing the margin.

Tell us about your brand and economics and we will scope a growth engine and the targets we will commit to.